An ever-growing ecommerce store for 'owners badges' horse racing tickets. A big part of the website was the admin area to allow the client to upload, manage and export ticket information for each racecourse event. A custom CMS was designed as the solution.
Initial wireframes were created whilst working with the PM to establish project requirements. Working closely with the brand designer and PM, I brought to life the brand by taking the wireframes and creating high-fidelity designs for desktop and mobile. The client CMS portal behind the website went through a number of iterations until we finalised the best UI solution.